Vision
To enable brands to deepen their engagement with global audiences by providing excellent creative support and expertise in global content strategy.
We are a trusted partner to global enterprises that want to manage global brand consistency while being locally relevant in markets where they aim to grow.
Reasons to Work with Us
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Global sales promotion expertise
We have supported global sales promotion activity for major global brands for over a decade. When companies expand into diverse markets, they face the challenge of meeting local demands while keeping a consistent global brand. We work with clients to navigate this tension and support global growth.
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Bilingual project direction
We are a fully bilingual organization with the ability to manage projects in English and Japanese. We serve as a valuable interface between Japanese teams and global headquarters of our client organizations.
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Full-service creative capability
We are a fully integrated service provider with the capability to provide support at each step of your activity – from research planning through operations and management processes.
Solutions
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01
Design Research for a Deep Understanding of Japan
Gain insights to sell your products and services, based on a deeper understanding of the Japanese market and Japanese target users.
・In-Depth Interviews
・Expert Interviews
・Field Ethnography
・Remote Ethnography
・Acceptance Test
・Co-Creation Design
・Global Desk Research
・Online Survey
・Market Monitoring
・Brand Design Assessment -
02
Effective Sales Promotion Planning and Production
Based on insights we have accumulated in our company, we consistently create for a wide variety of communication tools.
・Branding
・Promotional Branding / Design
・Web Planning / Design
・Catalog・Poster Design
・Digital/EC Content Production
・Video Recording / Editing
・Still Photography / 3DCG Production
・In-Store Touchpoint Design
・Package Design
・Promotional Support Tools Production
・SNS Content Production -
03
Long-Term Management Combined with Detailed Support
Beyond promotional activities, we will continue to support your company's through such offerings as review and revision of content, and collecting trend information in Japan.
・Product Information Management
・Content Management
・SNS Management / Operation
・Web Construction / Operation ./ Evaluation
・Verifying Effectiveness
・MA Support
・Promoter Training / Education -
- Japan Launch Promotion Package -
We provide total support for all promotional activities, optimized for the Japanese market.
・Market Research / Analysis
・Communications Planning
・Promotion Tools Production
・Website/SNS Management
・Product Information / Content Management
・Promoter Support
・Design Management
Case Study
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Promotion Activities Using Global Expertise
Effectively collaborating with relevant expertise for the promotion of electric shavers and hair care products, while appealing to Japanese technology and product quality.
- KOL
- sales promotion
2021/08/18
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Promoter Training / Education Tools
Created a handbook for promoters that covers a variety of topics, from basic knowledge of product functions and technology to sample sales talks. To improve the lack of knowledge and skills of local sales staff.
- Customer service talk booklet/FAQ booklet
- In-store sales support
- Product training materials for self-study
- Quiz-style manuals for quick understanding of products
2021/05/06
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SNS Management Support / SNS Content Creation
Beauty contents and Facebook management & operation using Miss International finalists (beauty appliance activities). Proposing trendy Japanese hairstyles using charismatic beauticians (hair trimmer activities).
- SNS Promotion
2021/05/06